How to launch your own PMU pigment brand in 30 days?
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- Feb 19,2022
You can launch your own PMU pigment brand in 30 days by choosing formula types, selecting shades, requesting samples, customizing packaging with your logo, and confirming production — all through CharmingTattoo's OEM service with a 200pcs MOQ.
Starting a permanent makeup pigment brand is simpler than most artists think. The key is finding a professional manufacturer who handles formulation, compliance, and packaging. CharmingTattoo's 8-step OEM process takes you from initial idea to delivered branded products in 30-45 days. Whether you're a PMU academy owner, a master artist with a student following, or a distributor wanting to add a pigment line, our 20 years of manufacturing experience ensures a smooth, professional launch.
8 Steps to Launch Your PMU Pigment Brand
Decide on formula consistency: liquid, semi cream, or cream. Each has different healing behaviors and best-use cases. We'll advise based on your target market.
Choose 6-15 shades for your starter line. We'll recommend the most popular shades for your region and client demographic. Custom shades available at 500pcs MOQ.
Write down the color names and request physical samples. We send them within 3 days. Test each shade on practice skin and on real clients if possible.
Select bottle size (10ml, 15ml, 30ml), cap style, and label material. We provide MOQ and pricing based on your selections. 200pcs MOQ per shade.
Review and confirm the final order details: shades, quantities, packaging specs, and pricing. Pay 50% deposit to start production.
Provide your brand logo, color preferences, and any design references. Our design team creates label and box mockups within 3-5 days. Unlimited revisions until you're satisfied.
After design approval, production begins. Takes 15-25 days depending on order size. Every batch undergoes REACH compliance testing and quality control.
After final 50% payment, we ship via express (7-10 days), air, or sea. Door-to-door delivery with full tracking. Your branded products arrive ready to sell.
What You Need to Start
Your Brand Name & Logo
Required: A brand name and logo in vector format (AI, EPS, or PDF). Don't have one? We can recommend a designer.
Colors: Define 1-2 brand colors for label design.
Shade Selection
Starter line: 6-15 shades recommended for a new brand. Too few limits appeal; too many increases MOQ cost.
Advice: We recommend the top 8 best-selling shades plus 2-4 trend colors.
Budget Planning
MOQ: 200pcs per shade x 8 shades = 1,600pcs minimum for a starter line.
Cost: Contact us for current pricing. 50% deposit starts production, 50% before shipping.
Market Research
Target audience: PMU artists, academies, or beauty supply stores.
Differentiation: Think about what makes your brand unique — shade names, packaging style, or target skin type.
Timeline Breakdown
| Phase | Duration |
|---|---|
| Formula & shade selection | 1-3 days |
| Sample delivery & testing | 3-7 days |
| Packaging design & revisions | 3-5 days |
| Production | 15-25 days |
| Shipping (express) | 7-10 days |
| Total estimated timeline | 30-45 days |
Brand Launch Quick Facts
Related Questions
Ready to launch your PMU brand? CharmingTattoo makes it happen in 30-45 days. Start your brand today or browse our capabilities.